Hello! I'm Chris, Sr. UX designer at SPINS, a wellness & data analytics company for consumer-packaged goods (CPG). I design dashboards and web apps that helps retailer and brands make data-driven business decisions.
I have 9 years of total experience in UX design, visual, research, and data visualization. I also have earned a Master's in Design from Shu-Te University in Taiwan and received my UX Certification from Nielsen Norman Group.
Just a side note, I was a merchant marine seafarer on ocean-going vessels for 5 years before I shifted to design. Now, I enjoy evangelizing UX and empowering the organization with design strategy and human-centric design principles.
When I'm not working, I run a UX design studio at Ergo, co-host a design podcast at Design Shifters, mentor designers at ADPList, and speak about UX at universities.

Experience
Sr. UX Designer at SPINS
SPINS is a Wellness & Data Analytics company for consumer-packaged goods (CPG). I lead design projects for retail apps utilizing AI, ML, and Big Data.
• Collaborated cross-functionally with product managers, engineers, and stakeholders to ensure the integration of user-centered design principles.
• Increased efficiency of design iteration through mixed-method research, usability testing, and stakeholder collaboration.
• Drove the implementation of the design system for the Power BI platform
• Collaborated cross-functionally with product managers, engineers, and stakeholders to ensure the integration of user-centered design principles.
• Increased efficiency of design iteration through mixed-method research, usability testing, and stakeholder collaboration.
• Drove the implementation of the design system for the Power BI platform
April 2021 - Present | Remote (Chicago, Il)
UX Lead at Accenture
I was deployed to Telecom projects where I I led and coordinated multidisciplinary design teams to develop B2B & B2C apps, and interactive digital twins.
• Pushed for research and design alignment in the product lifecycle.
• Conduct design interviews for applicants in the design team.
• Acted as a mentor, organizing workshops and coaching junior designers, resulting in a 20% improvement in design skills across the team.
• Pushed for research and design alignment in the product lifecycle.
• Conduct design interviews for applicants in the design team.
• Acted as a mentor, organizing workshops and coaching junior designers, resulting in a 20% improvement in design skills across the team.
April 2021 - Present | Philippines
UX Designer at PostNord
PostNord is a Retail Logistics company providing business portal solutions. I led the design process of 3 product teams and maintained the design system across multiple design teams.
• Accelerated the product development lifecycle through research and collaboration across different teams.
• Evangelized User-Centered design process, rapid prototyping, and accessibility improving the bottom line of the org.
• Led the redesign of the company's flagship products, increasing user satisfaction scores by 15% and reducing customer support calls by 25%
• Accelerated the product development lifecycle through research and collaboration across different teams.
• Evangelized User-Centered design process, rapid prototyping, and accessibility improving the bottom line of the org.
• Led the redesign of the company's flagship products, increasing user satisfaction scores by 15% and reducing customer support calls by 25%
February 2020 - April 2021 | Remote (Sweden)
UX Designer at Lexmark
Lexmark is a printer company providing enterprise solutions. Responsible for UX Design and UX research of the printer UI and web apps for end users.
• Conducted usability testing sessions and translated insights into design improvements, resulting in a 20% decrease in task completion time.
• Presented design concepts and rationale to stakeholders, incorporating feedback to align designs with business objectives and user needs
• Conducted usability testing sessions and translated insights into design improvements, resulting in a 20% decrease in task completion time.
• Presented design concepts and rationale to stakeholders, incorporating feedback to align designs with business objectives and user needs
January 2018 - February 2019 | Cebu City, Philippines
UI Designer at Motivosity
Motivosity is an HR solutions provider where I design web and mobile interfaces for a SAAS company where I kickstart User-Centered Design practices in the company.
April 2015 - Dec 2017 | Remote (Utah, USA)
Design Consultant
I worked as a design consultant to multiple SMEs in publishing and tech companies around the world where I designed graphics, animation, and user interface design.
September 2014 - December 2019 | Cebu City, Philippines
Accomplishments
Keynote Speaker at USTP
I was asked to be a resource speaker on the Value of UX Design in the Industry to a startup incubator.
March 2023 | Philippines
Keynote Speaker at USTP
I was asked to be a resource speaker for UX research to startup founders.
November 2022 | Philippines
Keynote Speaker at CIT-U
I was asked to be a resource speaker for UX design to the graduating class of Multi-Media Arts students of batch 2022.
December 2021 | Philippines
Podcast Co-Host at Design Shifters
I co-host a design podcast where we talk about people in design who shifted from a totally different industry.
October 2021 | Philippines
Co-Founder at Ergo Design Studio
I co-host a design podcast where we talk about people in design who shifted from a totally different industry.
October 2021 | Philippines
Design Mentor at ADPList
I mentor designers from around the globe through the platform ADPList.
October 2021 | Philippines
Co-organizer at CebUXD
I mentor designers from around the globe through the platform ADPList.
October 2021 | Philippines
What people are saying





